Our Commitment to You

Conscious AI
Privacy Policy

Most privacy policies are written by lawyers for lawyers. This one is written by me — Sarah — for you. Because you deserve to know exactly how your data works in our world.

Last updated: May 2026 · Wonder & Wander Pty Ltd

"I built this intelligence layer because I believe AI should serve humans, not surveil them. Every system we use, every piece of data we collect, and every automation we run has been chosen deliberately. Your trust is the foundation of everything we do."

— Sarah Pirie-Nally, Founder, Wonder & Wander

What is the intelligence layer?

When you interact with sarahpirienally.com — whether you complete a Wonder Audit, enrol in Wonder Stack or Wonder Conductor, book a call, or send a message — you're engaging with what we call our intelligence layer. This is a custom-built system (not a third-party CRM or marketing platform) that lives entirely within our own infrastructure.

It includes:

Pip— our AI assistant, who helps answer questions, generate your Wonder Audit report, and surface insights from your responses
Your member portal— where your program materials, session recordings, and progress live
Our lead intelligence system— which helps us understand where you are in your journey so we can reach out at the right moment with the right support — not spam you with irrelevant emails
Our newsletter system— which sends AI Tea Weekly and program communications

Everything is built in-house. We do not use Flodesk, HubSpot, ActiveCampaign, or any third-party CRM. Your data does not leave our system to feed someone else's algorithm.

What we collect and why

We collect the minimum we need to serve you well. We do not collect data for the sake of it.

What we collectWhy we collect itHow long we keep it
Name and email addressTo send you what you asked for, communicate about your program, and personalise your experienceUntil you ask us to delete it
Wonder Audit responsesTo generate your personalised AI leverage report and understand how to best support youUntil you ask us to delete it
Program enrolment detailsTo give you access to the right materials, sessions, and communityDuration of your program + 12 months
Payment informationProcessed securely by Stripe — we never see or store your card detailsStripe retains per their policy
Interactions with PipTo improve Pip's responses and understand what questions matter most to our communityAnonymised after 90 days
Session attendance and engagementTo understand how to make the program better and follow up if you need supportDuration of your program
IP address and browser dataStandard web analytics to understand how the site is used12 months, anonymised

How we use AI with your data

This is the part most companies skip. We won't.

Pip (our AI assistant)

processes your Wonder Audit responses to generate your personalised report. Your responses are sent to a large language model (currently powered by a Manus-hosted AI service) to generate insights. We do not use your responses to train public AI models. Your audit is yours.

Our lead intelligence system

uses AI to score and prioritise leads based on engagement signals — things like whether you've opened emails, visited program pages, or completed an audit. This helps us reach out to the right people at the right time. It does not make automated decisions about whether you can access a program; a human (usually me or my team) reviews every application.

Session recordings

are stored securely and only accessible to enrolled students and our team. We do not feed session content into AI systems without your explicit permission.

Email personalisation

uses your name and program status to personalise communications. We do not use AI to generate fake personal messages that pretend to be from me. When you get an email from Sarah, it was written by Sarah (or clearly labelled as AI-assisted).

What we will never do

These are not aspirations. They are commitments.

Sell your data. Not to advertisers, not to data brokers, not to anyone.

Use your personal story, audit responses, or coaching conversations as training data for public AI models without your explicit written consent.

Use AI to make automated decisions that affect your access to programs, refunds, or support without human review.

Pretend an AI-generated response is a personal message from me.

Share your information with third parties except where strictly necessary to deliver the service (e.g., Stripe for payment processing, Resend for email delivery, our hosting provider).

Your rights

Under the Australian Privacy Act 1988 and, where applicable, the GDPR, you have the following rights — and we will honour them without question.

Access

Request all data we hold about you

Correct

Fix any inaccurate information

Delete

Request deletion — actioned within 5 business days

Opt out

Unsubscribe from any communication, instantly

Ask

Request a plain-English explanation of how your data is used

Portability

Receive your data in a structured, readable format

🔒

Submit a Privacy Request

Your request goes directly to Sarah — no ticketing system, no bots.

We respond within 2 business days. You can also email [email protected] directly.

Third-party services we use

We do not use Google Analytics, Meta Pixel, or any advertising tracking technology on this site.

ServicePurposeTheir Privacy Policy
StripePayment processingstripe.com/privacy
ResendTransactional email deliveryresend.com/privacy
Manus AISite infrastructure and AI servicesmanus.im
CloudflareCDN and securitycloudflare.com/privacy

A word on conscious AI use

I've spent years thinking about what it means to use AI with integrity. The Wonder Mindset isn't just a framework for your business — it's how we run ours. That means we ask ourselves, before every system we build: Does this serve our community? Does it respect their humanity? Would we be comfortable if they could see exactly what we're doing?

If the answer to any of those is no, we don't build it.

Your trust is the foundation of everything we do. This policy is our commitment to earning it — and keeping it.

With wonder,

Sarah Pirie-Nally

Founder, Wonder & Wander · AI Strategist · Keynote Speaker · Author

This policy was last reviewed in May 2026. We will notify enrolled students and subscribers of any material changes via email before they take effect.

Wonder & Wander Pty Ltd · Australia · ABN available on request

Contact us · [email protected]